New Brand Color AFR logo
Dust-Contained Precision β€” Licensed, Insured, Trusted. No Compromise
Expert Craftsmanship β€” Jacksonville, FL

Flooring Installation
Packages

From LVP to hardwood to tile β€” professionally installed by the same team that removed your old floor. One company, one standard, zero compromise.

Herringbone LVP installation transformation β€” AFR Jacksonville
Why Choose AFR

Professional Installation
That Lasts for Decades

Flooring manufacturers and dealers agree β€” expert installation is the single most important factor in how your floor looks and how long it lasts. AFR installs every material we remove, so your project never needs a second company.

Subfloor inspection and prep on every install
Precision layout β€” no shortcuts, no pattern errors
Every material installed to manufacturer spec
One team from demolition to finished floor
Gold Standard walkthrough and sign-off
Book an Estimate
What We Install

Flooring Types

Luxury Vinyl Plank
Hardwood
Tile & Porcelain
Laminate
Backsplash & Shower
Engineered Wood
Tailored Solutions

Installation Packages

Choose the package that fits your project β€” from standalone installation to the complete showroom transformation.

01 Install Only

Expert Installation

For surfaces already exposed. Focused on precision layout and high-quality finish. Perfect for new builds or if your subfloor is already clear.

Subfloor inspection
Precision layout & pattern planning
Professional installation to spec
Gold Standard walkthrough
Schedule Estimate
02 Demo + Install

Complete Remodel

A full turnkey solution β€” we remove the old floor and install the new one. Includes shoe molding for a clean finished edge throughout.

Everything in Expert Installation
Full flooring removal
Debris haul-away
Shoe molding finish
Schedule Estimate
The AFR Difference

Why Professional Installation Matters

Expert Craftsmanship

Flooring installation requires experience with each material's unique properties. We've installed millions of square feet across Northeast Florida β€” no guesswork, no callbacks.

Custom Techniques Per Material

LVP, tile, hardwood, and laminate each require different tools, adhesives, and methods. AFR never uses a one-size-fits-all approach β€” every job gets the right technique.

Personalized Service

We treat each home and customer individually. Your project gets a dedicated crew lead, a pre-install walkthrough, and a final sign-off inspection.

Manufacturer Warranty Compliant

Many luxury flooring brands require certified professional installation to honor their warranty. AFR meets spec requirements for all major brands.

"Each home is different, and each flooring material requires its own installation techniques. We will always treat you and your family as individuals because there is no one 'right way' for every home."
β€” David, Owner Β· Advanced Flooring Removal

We Install All Major Types

βœ“ Luxury Vinyl Plank & Laminate
βœ“ Engineered & Solid Hardwood
βœ“ Tile, Porcelain & Natural Stone
βœ“ Backsplash & Shower Tile
βœ“ Baseboards & Shoe Molding
Direct Answer

What Should You Look For in a Professional Flooring Installation Service?

A professional flooring installation service should offer manufacturer-certified installers, proper subfloor preparation, material-specific technique, transparent written estimates, and warranty-compliant workmanship. These five factors determine whether a new floor lasts for decades or fails within a few years.

1
Licensed, Insured, and Manufacturer-Certified

Ask if the installer is certified by the flooring brand you're purchasing. Many luxury vinyl, hardwood, and tile manufacturers void their warranty if installation isn't performed by a certified installer using their specified methods.

2
Proper Subfloor Preparation

A good installer inspects and levels the subfloor before laying a single plank or tile. Skipping this step is the leading cause of squeaks, cracked tile, and premature flooring failure β€” regardless of how good the material is.

3
Material-Specific Technique

LVP, tile, hardwood, and laminate each require different adhesives, expansion gaps, and layout methods. A contractor who uses the same approach for every material is a warning sign, not a convenience.

4
Transparent, Written Estimates

A trustworthy installer provides a written scope of work and price before starting β€” not a verbal number that changes once the job begins. Ask what's included: removal, disposal, trim work, and cleanup should all be spelled out.

5
Real Local Reviews and Verifiable Experience

Look for a contractor with a track record in your specific area β€” Florida's humidity and slab-on-grade construction create installation challenges that out-of-state or inexperienced crews often miss.

AFR meets all five standards on every installation β€” certified installers, full subfloor prep, material-specific technique, written estimates, and 20 years of Northeast Florida experience backed by a 5.0 rating across 41+ verified reviews.

Client Reviews

What Jacksonville Homeowners Are Saying

β˜…β˜…β˜…β˜…β˜… 5.0 Stars  Β·  41 Verified Google Reviews
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Highly recommend AFR β€” the guys did a great job removing our old tile and glued down flooring. Very knowledgeable and professional. So helpful the full way through. They taped up rooms and did a great job ensuring the least amount of dust through our home. It was really nice to see a crew arrive and not leave a big mess. Will def pass along your info to friends needing this service.

AL
Amy LewisGoogle Review βœ“
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Trustable and reliable β€” I used their services for the first time in 2008 and again over the years, recently in 2020. My floors look and feel great. If you want perfection, talk to David!

WS
W SantosGoogle Review βœ“
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Highly recommend. Super professional, very clean, and kind. Really would be impossible to find someone who can do better. These guys are the best of the best.

SS
Samuel SheltonGoogle Review βœ“

Ready to Transform Your Floors?

Schedule your onsite estimate today β€” no obligation, same-day response. Jacksonville's Gold Standard installation team is ready.

The AFR Promise

With Advanced Flooring Removal, you're getting a mission-ready team that treats every project like a legacy.

FAQ Page β†’
What We Stand For

Built on Four Pillars

Pillar 01

Professional & Accountable

From first walkthrough to final cleanup, we own the job and stand behind every inch of it. When AFR's on the job, you can count on it being done right. We don't disappear, delay, or dodge responsibility. We finish strong β€” and we stand behind every job we touch.

Pillar 02

Built on Reputation

Contractors, builders, and homeowners across Northeast Florida trust AFR because we deliver exactly what we promise. Jacksonville's top contractors rely on AFR for precision, professionalism, and results that speak for themselves.

Pillar 03

Precision Under Pressure

Crews trained for speed, safety, and dust-contained removal using commercial-grade equipment. Our National 5700 ride-on scrapers clear thousands of square feet while our HEPA systems maintain strict containment β€” every single project.

Pillar 04

Highly Skilled Crews

We don't send rookies. AFR crews are trained, tested, and trusted to deliver flawless results under pressure. From commercial-grade equipment to dust-contained removal β€” skill isn't optional, it's the standard. No guesswork. No shortcuts. Just professionals who know exactly what they're doing.

Simple & Transparent

Stress-Free Renovation

Every project meets AFR's Gold Standard for cleanliness, speed, and finish β€” backed by transparent pricing and documented timelines.

01

Book Your Appointment

Removal & Installation Onsite Required

For projects involving installation or complex removal β€” including furniture, built-ins, or appliances β€” an onsite visit is required. We assess the layout and scope to provide a detailed, guaranteed quote.

Floor Removal Only No Onsite Needed

Simply provide a few project details and we'll send a personalized, no-obligation quote straight to your inbox. Fast, simple, and hassle-free.

In-Home Consultation Selection Help

Haven't selected materials yet? We bring curated samples and expert guidance on the best flooring options for your space β€” no pressure, clear quote.

02

Approval & Precision Execution

Our team arrives on time within the 9AM Gold Standard window β€” every time. We approach every project with care, discipline, and attention to detail, following industry-leading dust containment and safety protocols.

9AM Arrival Window

Punctuality is non-negotiable. Your crew arrives within the Gold Standard window, no vague time ranges.

Dust Containment Protocol

Industrial HEPA systems and sealed zone containment keep your home clean throughout the entire process.

National 5700 Equipment

Ride-on scrapers and diamond grinders β€” significantly faster than manual methods and gentler on your slab.

OSHA-Compliant Safety

Silica dust protocols and safety gear on every job site, every day β€” no exceptions.

03

Completion & Transformation

We don't just leave β€” we clean. Your space is left slab-ready or fully installed, and we do a Gold Standard walkthrough with your lead specialist before sign-off.

10+ Years Experience
500K+ Sq Ft Removed

"If you loved the experience, we'd be honored if you left us a 5-star review β€” it means the world to our small team."

Leave a Review